Updated:05:50 PM EST Nov 23


this is ggmania.com subsite Microsoft Moves to Permanently Close Physical Shops - TechAmok

Microsoft Moves to Permanently Close Physical Shops - [briefly]
04:32 AM EDT - Jun,27 2020 - post a comment

Microsoft has decided to revamp their customer interaction priorities. The company has recently announced they will be closing off all Microsoft physical stores and doubling down on its digital storefronts - the company is looking to start offering new services such as one-on-one videochats, where customers can converse with Microsoft employees when making a purchase - effectively digitizing one of the salient aspects of brick-and-mortar stores. Stores which have been closed since March this year due to the Covid-19 pandemic. The decision rolls back o Microsoft's continued work on deploying physical spaces where its products can be admired, touched, and tested by prospective buyers. It looked like Microsoft was looking to recreate the Apple Store experience - adding a more premium, more personal touch to their products. However, physical stores are both more expensive to upkeep and vulnerable to more liabilities than digital-only storefronts, and it seems Microsoft has decided the stores just weren't cutting, whether financially or in brand image. No mention on layoffs was made by Microsoft in the announcement, so it seems that most of these workers will be moving on to other endeavors inside the company - likely some of them to the aforementioned 1:1 digital shop customer service. Just another step in an increasingly digital world. The closing of Microsoft Store physical locations will result in a pre-tax charge of approximately $450M, or $0.05 per share, to be recorded in the current quarter ending June 30, 2020.

And I guess that's part of the reason why they failed, no-one really knew about the shops, or cared enough...I've never even seen a physical Microsoft shop before :-)

Short overview of recent news articles

MacBook Pro 13" M1 vs MacBook Pro 13" Intel - Gaming performance (Nov,23 2020 )

Google extends Chrome support for Windows 7 (Nov,23 2020 )

90fps vs 60fps! iPhone 12 Pro Max vs Note20 Ultra Gaming Test (Nov,23 2020 )

iPhone 12 Pro vs Pro Max: Real Differences after 1 week! (Nov,23 2020 )

Unboxing and first impressions of the Samsung Galaxy Watch3 (Nov,21 2020 )

Ex-GUNS N' ROSES Guitarist DJ ASHBA Releases Music Video (Nov,21 2020 )

JIU JITSU - Official Trailer (Nov,20 2020 )

Apple releases iOS 14.2.1 (Nov,20 2020 )

The Fastest Gaming PC is now AMD! (Nov,19 2020 )

AMD Releases Radeon Software Adrenalin 20.11.2 WHQL (Nov,18 2020 )

Crypto Mining Farm at Apartment (Nov,18 2020 )

Cyberpunk 2077 - 10 minutes of Xbox One gameplay (Nov,17 2020 )

Batman: Soul of the Dragon: Exclusive Official Trailer (2021) (Nov,17 2020 )

Mosul - Official Trailer (Nov,15 2020 )

Cyberpunk 2077 music video (Nov,15 2020 )

The Fresh Prince of Bel-Air Reunion - Official Trailer (Nov,14 2020 )

iPhone 12 Pro Max unboxing and first impressions (Nov,14 2020 )

Watching This Guy Skate On Very Thin Ice With A Chainsaw Is Giving (Nov,13 2020 )

The Fresh Prince of Bel-Air Reunion - Official Trailer (Nov,13 2020 )

Apple to reportedly use smaller batteries in future iPhones thanks (Nov,13 2020 )

Apple releases first iOS 14.3, watchOS 7.2, and tvOS 14.3 betas (Nov,13 2020 )

Google Photos Phasing Out Unlimited Photo Storage (Nov,13 2020 )

Commerce Dept. Delays TikTok Ban as App Remains in Legal Limbo (Nov,13 2020 )

Apple's M1-Based MacBook Air Benchmarked (Nov,12 2020 )

NVIDIA GeForce RTX 3080 Ti Landing in January at $999 (Nov,11 2020 )

First Hyperloop Passenger Test (Nov,10 2020 )

Sending an Attractive Lookalike to My High School Reunion (Nov,10 2020 )

NVIDIA Releases GeForce 457.30 WHQL Drivers (Nov,10 2020 )

Pfizer vaccine found to be 90% effective (Nov,09 2020 )

Trump Biden Avengers Endgame Election (Nov,08 2020 )

When Phones Were Fun: Nokia N95 (Nov,08 2020 )

PS5 vs Xbox Series X: Scored and Compared (Nov,07 2020 )

Huawei to Enter Silicon Manufacturing Business without US (Nov,07 2020 )

AMD Releases Radeon Software Adrenalin 20.11.1 (Nov,07 2020 )

Games company Capcom hit by cyber attack (Nov,07 2020 )

Assassin's Creed Valhalla Gameplay Walkthrough (Nov,06 2020 )

AMD Hurts Intel BAD - Ryzen 9 5900X vs 10900K Review and Benchmarks! (Nov,06 2020 )

NVIDIA Reportedly Working on GeForce RTX 3080 Ti (Nov,04 2020 )

Humpback Whale Nearly Swallows Kayaker (Nov,03 2020 )

Xbox Series X and Xbox Series S launch live stream set for November (Oct,31 2020 )

Samsung Launches Its Own Find-My-Device Service (Oct,30 2020 )

NVIDIA GeForce Game Ready 457.09 WHQL driver (Oct,29 2020 )

AMD announces Radeon RX 6800XT & RX 6900XT (Oct,28 2020 )

Xbox Series X and Xbox Series S unboxing (Oct,28 2020 )

PS5 unboxing (Oct,27 2020 )

Raikkonen Scares Giovinazzi On Nordschleife's Green Hell (Oct,27 2020 )

Russian blogger burns his Mercedes worth 13 million rubles (Oct,27 2020 )

OnePlus Bringing Affordable Nord Series to North America (Oct,27 2020 )

Murder hornets nest found and destroyed in US (Oct,25 2020 )

This 8K Monitor Costs HOW MUCH?! (Oct,25 2020 )

>> News Archive <<

TechAmok - Privacy Policy        loading time:0.01secs