Xiaomi is currently acting as a vanguard for the ongoing smartphone retail price inflation by reportedly hiking the launch price of its upcoming Xiaomi 17 Ultra by around 10 percent. What's more, Samsung and Apple are likely to pursue a similar strategy in the face of the global DRAM supercycle, with the former tipped to have already decided upon a 10 percent price hike for its upcoming Galaxy S26 series, the Z Fold 8, and the Z Flip 8.

Xiaomi to Hike Prices for New Smartphones; Samsung and Apple Weigh Options

China's Xiaomi is set to implement a price increase for its new smartphone models. This decision comes as the company can no longer withstand the pressure of soaring memory prices. With Samsung… pic.twitter.com/maEnjNhe5N

— Jukan (@jukan05) December 24, 2025